Deep Dive15 min read

What Is robots.txt? How It Works and Where Its Limits Begin

Robots.txt is an origin-scoped plain-text protocol that guides compliant crawlers but cannot secure resources or reliably control indexing. Its effect depends on retrieval status, user-agent groups, path matching, crawler-specific rules, and cache behaviour.

Rosh Jayawardena

Aug 19, 2026

AI Strategy10 min read

We Looked Into the Markdown-for-AI Theory. The Data Wasn't Kind.

Publishing Markdown mirrors of your web pages for AI search visibility is a waste of time. Here's why AI crawlers stick to HTML, and what you should focus on instead.

Rosh Jayawardena

May 4, 2026

Deep Dive9 min read

Answer Engine Optimization: Practical Guide

Answer engine optimization explained simply, with practical steps to improve AI search visibility and earn more citations in answers.

Rosh Jayawardena

May 1, 2026

AEO Foundations9 min read

llms.txt Explained: Should Your Website Have One?

llms.txt explained for real businesses: what it does, where it may help, and why most sites should fix bigger issues first.

Rosh Jayawardena

May 1, 2026

AI visibility, answer engines, and the future of brand discovery.

What Is robots.txt? How It Works and Where Its Limits Begin

We Looked Into the Markdown-for-AI Theory. The Data Wasn't Kind.

Answer Engine Optimization: Practical Guide

llms.txt Explained: Should Your Website Have One?