Insights on AEO strategy, AI-powered search, and how brands stay visible when answers replace links.
When the people building frontier AI start building institutional infrastructure to manage societal fallout, that tells you more about the timeline than any benchmark.
Microsoft just told thousands of engineers to install Claude Code and compare it to Copilot. When you're running internal benchmarks against a competitor, you're not confident you're winning.
Enterprise AI has a 5% success rate. Consumer tools hit 40%. No wonder employees are going rogue.
A founder’s honest take on why AI can slow experienced developers down (METR found a 19% slowdown), why it feels faster, and the three techniques—prompt engineering, context engineering, and workflow engineering—that actually improved my output.