Insights on AEO strategy, AI-powered search, and how brands stay visible when answers replace links.
PerplexityBot is associated with broad crawling and index refreshes, while Perplexity-User is associated with user-triggered retrieval; official documentation confirms separate identifiers but does not prove every fresh-fetch responsibility.
Most robots.txt guides for AI crawlers are written for publishers who want to block the bots. This is the opposite: how to check if your site is accidentally invisible to ChatGPT, Claude and Perplexity — and the exact lines to paste to fix it.